Cool Rust Red
A vivid, warm dark red.
#B71A0E
rgb(183, 26, 14)
Color formats
HEX
#B71A0E
RGB
rgb(183, 26, 14)
HSL
hsl(4.3, 85.8%, 38.6%)
HSV
hsv(4.3, 92.3%, 71.8%)
CMYK
cmyk(0%, 85.8%, 92.3%, 28.2%)
Color shades
Lighter tints and darker shades of Cool Rust Red.
Lightest
#F7A09A
Lighter
#F0483B
Base
#B71A0E
Darker
#580D07
Darkest
#000000
Complementary
The opposite hue on the color wheel.
Analogous
Neighbouring hues that harmonise.
Contrast & readability
Where Cool Rust Red works
Cool Rust Red (#B71A0E) is a vivid, warm dark red. Its mid-range lightness makes it a flexible choice for buttons, fills and accents that need to read clearly without overpowering a layout. Its warm undertone gives it an energetic, inviting feel — a good fit for friendly, expressive brands.
Observe the spectrum
More colors related to Cool Rust Red — or browse all reds.
Color tools
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Complementary Color Finder
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